Sixty-Six Sicks...: One step ahead of the game

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Tuesday, September 22, 2009

One step ahead of the game

Mall security has been pretty good at catching on to our sticker advertisement tactics...but they havent caught on to this one quite yet. Mountain dew machines. Represent.

1 comments:

Anonymous said...: careful.... creative.... but makes ya wonder. lets talk!; September 22, 2009 at 12:30 PM

How we became the Sixty-Six Sicks...

A few years back the Utah area was split into 2 districts, the North SLC district and the South SLC / Vegas district. I was newly promoted and excited to step into a DM role.

Jeff Clem thought it would be funny to give my district the numeric code 666 for a few reasons. 1) The district is based out of SLC -no further explaination needed, and 2) I am LDS - again, no further explaination needed.

Jeff Clem is a funny guy - but we embraced the code and altered it to our liking. We are now know as the Sixty-Six Sicks District... and will forever be the most dominating group of stores in the history of Zumiez!!